8×8, Inc. a provider of cloud-based contact centre, unified communications and collaboration services, has released Virtual Contact Centre (VCC) 8.1, the latest version of its award-winning, cloud-based contact centre solution that allows companies to increase customer loyalty and revenue by delivering a personalised, proactive customer engagement experience.


VCC 8.1 facilitates the establishment of direct, knowledgeable relationships between contact centre agents and customers during every step of the buying cycle and throughout the life of the customer. Three key out of the box components of this new release – Proactive Web Engagement, Customer Connection Scripting, and Direct Agent Connect – provide contact centres with an easy to implement framework for building customer satisfaction and generating increased revenue for their companies.


“Designing a consistent experience across multiple channels is key to building profitable relationships with customers, old and new. An important success factor is having the tools and processes in place to painlessly create these experiences,” said Sheila McGee Smith, Principal Analyst at McGee Smith Analytics. “Virtual Contact Centre 8.1 brings sophisticated contact centre functionality – such as a comprehensive multi-channel routing design environment and proactive web chat – to an easy to implement cloud-based solution, significantly increasing the business value and ROI for new and existing 8×8 customers.”

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