HP Enterprise Services is launching new services designed to help clients enhance customer satisfaction and increase revenue by optimizing the operating efficiency of their contact centres.

The ways organisations can serve and engage customers are evolving due to the rapid adoption of social media. To meet the needs of customers, enterprises need to transform their contact centres into hubs for customer relationship management (CRM) and provide meaningful, insightful data collection.

The new HP Transformation Services – Customer Engagement Management (CEM) are designed to help enterprises deliver great customer experiences across all channels, such as smartphones, social media and email, to enhance competitive advantage.

These services aid clients in improving service levels by measuring how easy or difficult the customer rates the transaction experience or how likely the customer will promote the products or services to their peers.



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