Thought leadership

Interesting new research in this week’s newsletter from an organisation championing hybrid working, revealing that four in ten of remote workers in the UK do not agree that their company actively works to create an inclusive environment for them. Despite large-scale shifts over the past year to accommodate working from home, the report says, it is clear that businesses need to make decisions now rather than delaying until offices reopen.

The UK research findings are from HubSpot’s 2020 Remote Work report, which surveyed 1,000 of full-time remote workers ( all non-HubSpot employees) across the world, with 36% saying that they need more flexible hours to enable remote working, while 42% feel they need more support from managers. HubSpot has also revealed the proportion of its own employees that have chosen new working patterns, with only 18% opting for a full-time office role.

Christian Kinnear, VP of Sales & Managing Director EMEA, at HubSpot “This report reveals that although many organisations now think they have remote working sorted, many workers still don’t feel they’re being supported effectively. At HubSpot we made sure to listen to our people right from the start and saw that flexibility and choice was the key to helping our employees and business to work smoothly. We announced our new hybrid working approach back in August which allows all employees to choose to work in the office, remotely or in a hybrid mix of the two. It was clear to us then, and this report shows that the desire for flexibility isn’t going anywhere, so businesses should act sooner rather than later.”

The most popular choice in this new hybrid model was flexible working at 43% (two or fewer days with a hot desk), followed by working from home at 39% (majority at home, occasional office visit). Only 18% of HubSpot employees chose a fully office-based role. HubSpot was named as the #4 Best Place to Work in 2021 by the Glassdoor Employees’ Choice Awards. HubSpot was also honoured as one of the top three companies with the Best Company Culture in 2020 in Comparably’s annual Awards.

The move towards the hybrid working model and all of its ramifications will be discussed in detail at our upcoming Virtual Digital Workplace Conference in March, look forward to welcoming you there.

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