Phil spent seven years at Maritz, working in various roles and gaining valuable experience in each. He left as an Account Manager in 1996 to join Motivforce, which was later to become Skybridge Euro RSCG. There he expanded his client experience with IBM on a global basis, General Motors within Europe, Pioneer, BT and Nortel to name a few. In 2002 Phil left Skybridge as an Associate Director to join River Marketing Limited as MD and lead a management buy-out in 2014. Since then he’s empowered Riverites to challenge the status quo and work with some brave clients who reap the benefits of trying something new. River’s clients include Jaguar Land Rover, Asda, Compass Group, Mercedes Benz, BP and Honda to name a few.