Gemma Lines

A marketer by background, Gemma is currently Head of Resourcing for Citi in EMEA where she oversees the hiring of around 10,000 people across 54 countries. Passionate about leadership, inclusion and learning, Gemma is a senior executive coach and member of Citi’s leadership faculty and plays an active role in the firm’s inclusion, innovation and talent agendas. Gemma has been involved with people and learning based businesses for some years now including serving as Director of Marketing for the UK’s first for profit educational provider to have degree awarding powers – BPP College, part of BPP plc. Prior to BPP, Gemma was at Cass Business School in the role of Director of Marketing and Communications where she oversaw the rebrand of the school from City University Business School to Cass. Before going in-house Gemma was a marketing and communications consultant advising clients such as Microsoft, 3M and IBM.