After starting out in academia and politics, Duncan has spent the past 10 years working in the media and telecommunications industry. He joined the Internal Communications team at News International (now News UK) shortly before the company faced a high-profile phone-hacking crisis. He went on to take over the department, introducing new initiatives and a shift in approach that put staff at the centre. He then squeaked into PR Week’s 30 under 30 list, before moving to Denver, Colorado, to become Director of Internal Communications at Liberty Global. He has recently moved his role back to London. When not in the office he is likely to be found attempting to keep fit by running, cycling, or pretending to know something about wine at a restaurant.