As the Head of Global Executive Solutions, Abby leads Facebook’s Connected Executive program providing leadership engagement coaching to C-suite Leaders on not only the power of internal communities and the positive impact it will bring to their organisations; but also why they themselves need to take on an active role in those communities.

She is also the Comms industry expert for the Workplace from Facebook team globally advising Workplace’s high value customers on Comms best practice, trends and thought leadership.

Prior to Workplace, Abby held a number of senior level Comms & Marketing roles both in-house and agency side – most recently as the Global Head of Social Media Engagement at HSBC, and Omnicom agency’s Ketchum’s UK Head of Digital. Abby has over 16 years’ experience as a multi-industry, multi-channel content strategist and was ranked amongst the Top 25 marketing innovators in EMEA in 2017.

Outside of work, Abby is an avid traveller and photographer; and had just visited her 46th country before COVID-19 rather ruined her 2020 plans for countries 47 and 48…

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