Latest posts

Turning loyalty from habit to passion

According to UK-based loyalty provider, Avios, both are important to brands as customer loyalty is all about attracting the right customer, getting them to buy your product, encouraging them to spend more, more often and ultimately drive retention and recruitment. However, the goal for any brand or organisation should be to encourage a shift from […]

Customer engagement key to mobile strategy

Mobile POS continues to be the hottest technology in retail, as underscored by the  2012 Retail Technology Study from  RIS News andGartner. According to the report, retailers cited "mobile POS with payment" as their top technology investment priority for 2012. Retailers also ranked "developing a mobile enterprise and/or store strategy" as their second-highest priority action item over […]

Amazon links up with corner shops

The online shopping giant has trialled the Collect Plus service, which allows its customers to opt to pick up their purchases at a range of local outlets, from petrol station to corner shop, in recent months and is now to roll it out further afield. The new delivery service adds to a growing range of […]

The old silo mentality finally fading

To serve a growing customer base and better manage the client experience across all customer touchpoints, organisations are moving away from siloed transaction-oriented systems – such as enterprise resource planning (ERP), customer relationship management (CRM) and dealer management systems – in favour of more integrated and socially aware systems. This shift has two effects. 
Organisations […]

Merger a match ‘made in heaven’

Foviance Group, the UK's leading user experience and analytics consultancy is merging with Seren Partners, the award-winning Service Design agency. Together, they are creating a business designed to deliver top notch brand experiences across all customer touchpoints: the world's largest service design agency. The business will trade under the SEREN brand with all 70 employees […]

Confirmit adds another string to bow

Confirmit  has added another string to its bow with the acquisition of CustomerSat, the Enterprise Feedback Management software and services provider, previously owned by MarketTools. Confirmit is a leader in the Voice of the Customer (VoC) market, and this acquisition of CustomerSat, a recognised EFM and loyalty leader, is designed to add greater breadth and […]

Customer engagement and the new CMO

Emerging from a recession, with masses of technology at our fingertips, most organizations are not wanting for ways to gather the data that will help define and engage the suddenly confident consumer. But it is what we do with that data once it is collected that matters most. And, unfortunately, many companies still don't fully […]

Everything Everywhere for mobile internet

Telecoms regulator Ofcom has approved an application by mobile operator Everything Everywhere (EE) to use its existing spectrum to deliver 4G ahead of the upcoming auction. The next generation of mobile broadband – seen as crucial for video, gaming and downloading from your phone – could potentially be available within weeks as the company was […]

Customer care and the car

With competition rife and sales continuing to suffer due to the failing economy, offering an exceptional customer experience has never been more important for the Automotive Industry. Rapide, the Moments of Truth™ Company, has just released its latest thought leadership paper which offers top customer service tips for professionals in the industry. According to the […]

Customer care and the car

With competition rife and sales continuing to suffer due to the failing economy, offering an exceptional customer experience has never been more important for the Automotive Industry. Rapide, the Moments of Truth™ Company, has just released its latest thought leadership paper which offers top customer service tips for professionals in the industry. According to the […]