20th September 2018

Internal Communications Conference

Victoria Park Plaza
Register Sponsor

Introduction

The critical employee engagement role too often neglected by HR

This Conference will take an in depth look at the fast changing world of internal communications and how it is increasingly taking on the critical employee engagement role that has too often been neglected by those in HR.

The way we work is changing rapidly. Our people are becoming more mobile with access to more and more sophisticated technology. The way we communicate with our people must also change and we will look at how organisations are grappling with the challenges thrown up by the seismic changes in the way we work.

Delegates will learn how internal communications can deliver effective employee engagement across the entire organisation and how to create a strategy for the entire employee journey. The focus will be on those organisations that are driving towards competitive advantage by getting their employee communications strategies right.

Check out the 2017 Highlights

2018 Speakers

Sam Bleazard

Sam Bleazard

Laing O’Rourke
Sukh Ryatt

Sukh Ryatt

OAK Intranet
Heather Mustafa

Heather Mustafa

Nationwide Building Society
Alison Bennett

Alison Bennett

Sense
08/08/13: Karian and Box, York. Photo by Bailey Cooper Photography. Unauthorised reproduction prohibited.

Ghassan Karian

Karian and Box
Eoin Cotter

Eoin Cotter

Poppulo
Patricia Mestre

Patricia Mestre

Montepio Bank
Dan Coles

Dan Coles

Travelex
Robert Porter

Robert Porter

Workplace by Facebook
Marcos Eleftheriou

Marcos Eleftheriou

Ennismore
Alissa Clarke

Alissa Clarke

Tate & Lyle PLC
mckenzieminifie--Edit

Martha McKenzie-Minifie

ING
Chris Seth

Chris Seth

Dynamic Signal
Keren McCarron

Keren McCarron

KP Snacks
Alan Oram

Alan Oram

Alive With Ideas
Alenka Daniel

Alenka Daniel

Barts Health NHS Trust
Megan Skinner

Megan Skinner

Barts Health NHS Trust
Tomas Maunier

Tomás Maunier

City District Ltd.
Sophie Theen

Sophie Theen

11FS
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Sam Bleazard

Head of Internal Communication

As Head of Internal Communication at global construction and infrastructure group Laing O’Rourke, Sam Bleazard is part of team who continue to challenge industry norms and corporate thinking, taking a 360 degree approach to employee engagement, while keeping the organisation’s complex and exciting construction projects at the heart of the business.

Starting his career at Royal Mail Group, Sam spent over 20 years working with diverse audiences and leadership teams both in the UK and internationally.

With spells in central government, FMCG, Retail and Marketing he is dedicated to simplicity and immediacy in communication, and supporting leadership authenticity.

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Sukh Ryatt

CEO

CEO at Oak Intranet, Sukh is also a full-time engagement evangelist, part time geek, and after-hours charity fundraising rock guitarist. Every day, he counts his blessings for having the opportunity to work with the most talented folks on the planet, to create and spread the word about the most awesome intranet on the planet; Oak!

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Heather Mustafa

Senior Project Manager

My passion and belief in Nationwide has meant I have worked there for over 20+ years.  Predominantly my experience has been centred around supporting the frontline channels and I’ve had a variety of roles giving me a wide breadth of experience from strategy to employee engagement.  I am currently Channel Enablement Lead Manager, where my primary responsibility is to develop the strategy and lead the operational communications function that supports our frontline colleagues across the UK (circa 8,000 people).  Supported by a great team, it is an interesting and challenging role. We are continually looking to ensure our communication methodology compliments the agile working environment of our people and is an enabler to them delivering an excellent member (i.e. customer) experience

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Alison Bennett

Director of HR

Passionate about people and the part they can play in Sense, a national charity that supports people who are deaf/blind, have sensory impairments or complex needs, to enjoy more independent lives

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Ghassan Karian

Founder and Managing Director

Ghassan Karian is the founder and Managing Director of Karian and Box and spends the majority of his time working with the senior leaders across a range of organisations, helping them to better understand the power of their people. He spent 12 years in-house, with roles including Director of Internal Communication for British Gas, ICI plc and Rolls-Royce plc. He began his career in PR, for the Labour Party and as Head of Media Relations for Saatchi and Saatchi PR agency, Rowland Communication. He founded Karian and Box in 2006.

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Eoin Cotter

Internal Communication & Employee Engagement Advisor

As a Communication and Employee Engagement Advisor, Eoin works closely with a range of internal communicators to understand their challenges. He is passionate about helping other communicators to leverage measurement and data to increase the effectiveness of their employee communications efforts. Outside of work, Eoin can be found playing and coaching Gaelic football, and working alongside his wife in their hugely successful start up cafe, Good for the Soul.

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Patricia Mestre

Head of Internal Comms and Change Management

Internal and external Communications, Marketing and sales experienced professional in both national and multinational environment – and for different targets: from small and medium size to large enterprise companies.

Passionate about adding value to the organization: weather is the sales funnel, or internal affairs, engaging co-workers and other company groups towards the same ultimate goal.

I have a combined experience in fulfilling MarCom roles, with account management/business development roles that helped successfully connect sales needs to marketing instruments towards sales goals.

I have gathered experience in brand awareness and demand generation, marketing operations and communications goals for EMEA, APAC and Brazil territories.

My previous and current roles include managing a team with strategic thinking to deliver go-to-market programs that affect the sales pipeline and revenue growth, using instruments such as PR, events, email marketing, telemarketing, content creation and advertising.

Currently creating best practices in a 3500+ employee’s bank, supporting successful delivery of key organizational change programs through change management support, communications strategy and other activities.

On a personal level, I am very keen on liaising with different organizational teams, getting things done, and learning from every experience.

I am a people person. I have the creativity and ideas of a marketer but can drive results like sales. Always with a sense of urgency, energy, commitment and a smile 🙂

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Dan Coles

Global Head of Internal Communications

Dan is the Global Head of Internal Communications for leading international financial services provider, Travelex.  His role is to help join the dots and deliver a cohesive, purpose-driving narrative within the business – to engage them in their roles regardless of level to contribute to the business’s work to being fit for future.

Having Commercial front-line experience from his early career, Dan’s carried his first-hand experience of being ‘in the audience’ with him through his last eight years in Internal Communications – exploring the fun side of bringing the right messages for the right people to life, through various operational and strategic roles in the Financial Services and Nutritional industries.

Dan leads a team that helps colleagues find their voice through their award-winning channels suite, with a passion and excitement for the growing role technology plays in driving smoother, more engaging communication and insight.

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Robert Porter

Head of Customer Success in EMEA

As Head of Customer Success in EMEA, Robert Porter leads the Strategic Partner Management team in charge of driving business value for large enterprises using Workplace by Facebook. Robert’s team is in charge of driving growth and adoption for customers using Workplace by delivering ROI on their implementations through strategy, change and project management. As an early member of the Workplace team globally, Robert has worked with Workplace’s largest and most strategic accounts (RBS, A1 Telekom Austria, DFS, Deliveroo, Landmark Group, Securitas among others). Prior to Workplace, Robert worked at LinkedIn as a Relationship Manager helping global enterprises in their Talent Transformation journey. Before that, he worked in various consultancy firms in Business Development and Lead Analyst roles. Robert graduated from the University of Birmingham and lives in London.

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Marcos Eleftheriou

Head of Culture & Internal Communications

Marcos is Head of Culture & Internal Communications who, along with the broader People team, is responsible for cultivating a strong company culture; ensuring team engagement, developing the Ennismore employer brand, and for bringing the global Ennismore team closer together.

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Alissa Clarke

Senior Brand and Communications Manager

For more than 10 years I have been helping to bring brands to life using my varied experience across brand management, internal communications, change management, PR, media, digital and stakeholder engagement. My broad experience means I can take the best practices from all communications disciplines to build great experiences that drive engagement in my current role.

I am the Senior Brand and Communications Manager at Tate & Lyle PLC, a global provider of solutions and ingredients for food, beverage and industrial markets, and for the past 6 years, I have been responsible for the corporate brand, global internal communications programme and external corporate digital communications. I am in an opportunistic position as owner of the brand and internal communications to bring the two together to really drive brand love and engagement with colleagues.

My aim is to help every colleague love the company they are part of building and to help them become a true brand ambassador. I work in a small communications team of just nine people who manage the global PR, media, brand, internal communications and digital communications for our global business, and our internal challenge is finding new and interesting ways to connect 4500 people across 60 locations and 27 countries around a single idea – that together we make food extraordinary!

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Martha McKenzie-Minifie

Head of Corporate Communications

Martha is head of corporate communications for the UK, Ireland and Middle East for global bank ING. She is passionate about storytelling, strategy and social media and manages the team responsible for external and internal communications, and UK marketing such as marketing communications, events and sponsorships. Her experience in marketing and communications includes almost 10 years as a journalist on daily, weekly and Sunday newspapers and magazines before joining ING in 2009. Martha was previously a spokesperson on consumer economics and appeared on BBC News, Sky News and CNBC during that time.

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Chris Seth

Managing Director

Experienced manager and entrepreneur:

– Building and leading high performance teams globally
– Delivering business growth and returns for shareholders
– Establishing category defining companies in Europe
– Top level connections in media, marketing and technology sectors
– Achieving commercial growth through passion, energy and innovation

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Keren McCarron

Head of Corporate Affairs & Communications

Experienced comms practitioner Keren McCarron has worked in communications roles for 15 years.  Her passion, enthusiasm and love for her work are always evident. Keren has managed across all areas of the comms mix, including corporate and brand PR, internal and change comms, employee engagement, media relations, crisis and reputation management and stakeholder engagement. She’s also been known to fulfil the important role of chief snacks provider, fuelling folk at many a lively party or event thanks to her snacktastic position.

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Alan Oram

Creative Director

For over 20 years Alan has been creatively harnessing unique ideas and turning them into powerful campaigns, communicating stories inside and out, for organisations of all shapes and sizes.

Thinking deeply, shocking occasionally, laughing frequently and delighting consistently.

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Alenka Daniel

Internal Communications Manager

Since I started my career in the NHS, I have been driven to make work fun. By pushing boundaries and bringing energy and creativity to internal communications, I’ve helped people find their voice at work and empowered them to create a workplace they love.

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Megan Skinner

Deputy Director of communications

Working for two of the biggest hospital trusts in London and one of the largest charities in the UK, I have led award-winning teams to deliver integrated, inspired and impactful communications. I love a challenge, and bringing employees together across large cultural and geographical areas to love their job is why I get out of bed in the morning.

I am humbled to have worked with talented and compassionate doctors, nurses and social workers and if I can help them deliver better care to the people who need it most, I know I have succeeded.

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Tomás Maunier

Sales and Marketing Director

Brazilian born, Argentine descent, born in 1979.

Lawyer by degree, turned into marketing buy trade, ended up as restaurateur by choice.

Worked in the legal industry between 1997 and 2005 before moving to the marketing industry in 2005 in Buenos Aires, Argentina.

Moved to Leeds, UK, in 2007 and worked in marketing and account management for companies like Williams Lea Ltd until 2010.

In 2010 established Fazenda restaurant in Leeds with Robert Melman and subsequently Bossa and Picanha and Tast Catala.

Today City District Ltd is business of over 400 employees, with 7 different locations. Tomas is responsible for the overall running of the company in charge of the Accounts, HR, Marketing and Operations teams. Reporting to Robert Melman and the board of City District Ltd.

Winner of 42 under 42 awards for Insider Yorkshire 2016.

NRB Top 50 operator 3 years running.

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Sophie Theen

Head of HR and Talent IIFS

I am a HR Leader who enjoys setting HR & Talent practices up from scratch be it for a project or a startup. My passion lies in helping companies understand the importance of People, Culture and Talent as akey in success at the same time championing in Diversity & Inclusion.

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Why sponsor an Engage Conference?

Running in tandem with the Evolution of Work Conference

We’re delighted that the Internal Communications Forum will be running alongside the Evolution of Work Conference, where delegates will learn how the traditional workplace is fragmenting, with technology savvy millennials and digital natives soon dominating the workforce. It is during this period that effective Internal Communications strategies have never been more important.

find out more about evolution of work conference

Click here to view the 2018 Pre Event Flyer

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What to expect

The key topics that will be examined during the Conference include:

• How internal communication is taking over the employee engagement role from HR
• How internal communication is impacting on the employee journey
• The changing workforce and how the way we communicate also has to change
• How effective internal communication links our people to our customers
• The cultural and competitive advantage that comes from effective communication
• Internal communications as part of an overarching people strategy
• World class case studies from organisations getting their internal comms strategies right

Quick facts

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Agenda

08:15-09:00

REGISTRATION & COFFEE

09:00-09:10

CHAIR’S INTRODUCTION

Jennifer Sproul, Chief Executive, institute of internal communications

Jennifer Sproul

Jennifer Sproul

Institute of Internal Communication
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Jennifer Sproul

Jennifer Sproul

Chief Executive

Jennifer is responsible for the leadership of IoIC, the only independent professional body solely dedicated to internal communication and employee engagement. IoIC is the voice of internal communication, setting standards for more than 65 years through qualifications, career development, thought leadership and best practice.

Prior to joining IoIC, Jennifer has worked for over 15 years in professional associations, most recently as Strategic Marketing & Sales Director at the Market Research Society, developing and leading on activities across marketing communications (both internal & external), strategic partnerships, membership, professional development and publishing. ­­­

INTERNAL COMMUNICATIONS – THE NEW HR case

09:10-09:35

Laing O’Rourke Case Study: How do you attract the best talent while motivating existing employees?

Sam Bleazard, Head of Internal Comms, Laing O’Rourke

The construction industry is changing – having emerged from a damaging recession a decade ago with a continuing image problem, an influx of young, talented engineers now mix with decades of established knowledge and experience on-site.

Against a backdrop of political and economic uncertainty a shortage of resources still exists, which will require new thinking, new skills and technological innovation.

How do you attract the best talent while motivating both existing and potential employees to stay and to play?

Drawing on 5 years’ experience of the sector, Sam Bleazard will share his thoughts on the human stories of Laing O’Rourke, belief in a family business, but also the inspiration required to leave a legacy for the industry and generations to come.

Sam Bleazard

Sam Bleazard

Laing O’Rourke
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Sam Bleazard

Sam Bleazard

Head of Internal Communication

As Head of Internal Communication at global construction and infrastructure group Laing O’Rourke, Sam Bleazard is part of team who continue to challenge industry norms and corporate thinking, taking a 360 degree approach to employee engagement, while keeping the organisation’s complex and exciting construction projects at the heart of the business.

Starting his career at Royal Mail Group, Sam spent over 20 years working with diverse audiences and leadership teams both in the UK and internationally.

With spells in central government, FMCG, Retail and Marketing he is dedicated to simplicity and immediacy in communication, and supporting leadership authenticity.

09:35-10:00

The Art of Intranet – How to Kick Ass as an Engagement Ninja

Sukh Ryatt, CEO, OAK Intranet

After pioneering the concept of the intranet way back in 1994, the people at Oak weren’t expecting their own internal intranet project to crash and burn in spectacular fashion in the early noughties. Understandably shocked, they wanted to learn why. They surveyed their growing client base and  found that 69% of them had also fallen foul of the same pitfalls, and unwittingly focused their intranet efforts on beating off the symptoms, rather than the root causes of employee engagement challenges. Even more worrying, many of them didn’t even realise they had a problem at all.

Oak took this information and over the course of 20 years, learned all about the Art of the Intranet to finally emerge as Master Engagement Ninjas. Oak now uses their Bruce Lee-like intranet reflexes to help their customers focus on what really works and to become Engagement Ninjas themselves.

Sukh Ryatt, CEO of Oak, shares these valuable insights to help anyone discover their inner ninja and ultimately defeat their own intranet engagement challenges.

Sukh Ryatt

Sukh Ryatt

OAK Intranet
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Sukh Ryatt

Sukh Ryatt

CEO

CEO at Oak Intranet, Sukh is also a full-time engagement evangelist, part time geek, and after-hours charity fundraising rock guitarist. Every day, he counts his blessings for having the opportunity to work with the most talented folks on the planet, to create and spread the word about the most awesome intranet on the planet; Oak!

10:00-10:25

Nationwide Case Study: No One Said it Would be Easy!

Heather Mustafa, senior project manager, Nationwide

Communications is incredibly complex, we all like to think we are good communicators but do we truly understand our audience and how to connect with them? The speed of change, agile working, use of digital channels and changing dynamic of the workforce have challenged us as communicators like never before.  At Nationwide Building Society, with our operational communications, we’re having a complete look at how we do things and how we deepen that engagement with our audience. I’m sure all of us would agree, great communication is an essential employee engagement tool, that when done at its best, drives understanding, belief, and action, which then generates the desired outcomes. At the conference I’ll be sharing with you our journey which I hope you will find interesting and insightful.

Heather Mustafa

Heather Mustafa

Nationwide Building Society
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Heather Mustafa

Heather Mustafa

Senior Project Manager

My passion and belief in Nationwide has meant I have worked there for over 20+ years.  Predominantly my experience has been centred around supporting the frontline channels and I’ve had a variety of roles giving me a wide breadth of experience from strategy to employee engagement.  I am currently Channel Enablement Lead Manager, where my primary responsibility is to develop the strategy and lead the operational communications function that supports our frontline colleagues across the UK (circa 8,000 people).  Supported by a great team, it is an interesting and challenging role. We are continually looking to ensure our communication methodology compliments the agile working environment of our people and is an enabler to them delivering an excellent member (i.e. customer) experience

10:25-10:55

coffee & networking break

INTERNAL COMMUNICATIONS, COLLEAGUES AND CUSTOMERS

10:55-11:20

Sense case study: Engaging the workforce in the not for profit sector

Alison Bennett, Director of HR, Sense

Engagement is at the heart of every organisation’s agenda. An organisation’s people have such a critical role to play its success or otherwise. In Sense we face some particular recruitment and engagement challenges. Some of them are no different to any other voluntary sector organisation or indeed any business. But at Sense we are doing our best to engage our workforce and maximise the contribution they make to our success. Our turnover is slightly ahead of our peers and the benchmark for the sector so we must be doing something right.  But we by no means have it nailed down yet. In this session we will share what we have tried and what’s on our agenda in future. We’ll also be looking to hear from you about what you’ve tried; what’s working and not working for you. We’d be delighted if you would join us in this explorative session.

Alison Bennett

Alison Bennett

Sense
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Alison Bennett

Alison Bennett

Director of HR

Passionate about people and the part they can play in Sense, a national charity that supports people who are deaf/blind, have sensory impairments or complex needs, to enjoy more independent lives

11:20-11:45

Joining the Dots – Using Innovative Insight To Drive Improved Communication

Ghassan Karian, Founder and Managing Director, Karian and Box

Data collected through employee research can help identify the factors an organisation needs to address, but too often businesses fail to use this intelligence to its full advantage. New and innovative techniques are now being used to help businesses join the dots and obtain richer insights, enabling leaders to surgically focus on the factors which will secure improvement employee engagement and performance.

Ghassan Karian will…

  • Show how businesses are securing ‘deep’ insight and meaningful patterns of workforce behaviour and attitudes through using integration of multiple data and information sources, including better use of qualitative employee feedback.
  • Share the cutting-edge techniques available to extract more significant value from employee research to develop more insightful communication messages
  • Show how businesses secure insight aligned to business and HR strategies which enables actionable findings to drive performance
  • How businesses utilise visual and verbal storytelling to help bring data to life for time-poor leaders and stakeholders
  • Demonstrate these key insights in practical terms by using live but anonymised case studies from multinational businesses such as BP, HSBC, Nordstrom, FirstGroup and Asda.
08/08/13: Karian and Box, York. Photo by Bailey Cooper Photography. Unauthorised reproduction prohibited.

Ghassan Karian

Karian and Box
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08/08/13: Karian and Box, York. Photo by Bailey Cooper Photography. Unauthorised reproduction prohibited.

Ghassan Karian

Founder and Managing Director

Ghassan Karian is the founder and Managing Director of Karian and Box and spends the majority of his time working with the senior leaders across a range of organisations, helping them to better understand the power of their people. He spent 12 years in-house, with roles including Director of Internal Communication for British Gas, ICI plc and Rolls-Royce plc. He began his career in PR, for the Labour Party and as Head of Media Relations for Saatchi and Saatchi PR agency, Rowland Communication. He founded Karian and Box in 2006.

11:45-12:10

The 7 Deadly Sins of Internal Communications

Eoin Cotter, Internal Communication & Employee Engagement Advisor, Poppulo

In ‘The 7 Deadly IC Sins’, Eoin will explore some of the most common misconceptions and challenges faced by Internal Communications. Based on research conducted by Poppulo, the presentation will focus on the unique opportunity for the IC function to leverage current mega-trends (i.e. the rise of the Millennial & digital employee experience) in order to re enforce the role and value of effective employee communications.

Eoin Cotter

Eoin Cotter

Poppulo
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Eoin Cotter

Eoin Cotter

Internal Communication & Employee Engagement Advisor

As a Communication and Employee Engagement Advisor, Eoin works closely with a range of internal communicators to understand their challenges. He is passionate about helping other communicators to leverage measurement and data to increase the effectiveness of their employee communications efforts. Outside of work, Eoin can be found playing and coaching Gaelic football, and working alongside his wife in their hugely successful start up cafe, Good for the Soul.

HOW TECHNOLOGY IS CHANGING INTERNAL COMMUNICATIONS

12:10-12:35

MONTEPIO BANK case study: The formula for technology adoption

Patricia Mestre, head of internal comms and change management, Montepio Bank

We all know how hard it is to change our habits. Imagine changing the way you work for 20 years in just a couple of weeks. As organizations are thriving to keep up with providing a Digital Transformation experience for their customers, they also need to make it happen for themselves.

Patricia Mestre shares her experience after helping make digital change happen for 3000+ employees… of a bank. Using real case studies from one of the top 5 banks in Portugal, Patricia will share what has fueled success of Montepio’s internal innovation roadmap and adoption among different profiles and employees spread across the country. Find out how employees can embrace new ways of work, using technology (and loving it), in 5 simple steps.

Patricia Mestre

Patricia Mestre

Montepio Bank
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Patricia Mestre

Patricia Mestre

Head of Internal Comms and Change Management

Internal and external Communications, Marketing and sales experienced professional in both national and multinational environment – and for different targets: from small and medium size to large enterprise companies.

Passionate about adding value to the organization: weather is the sales funnel, or internal affairs, engaging co-workers and other company groups towards the same ultimate goal.

I have a combined experience in fulfilling MarCom roles, with account management/business development roles that helped successfully connect sales needs to marketing instruments towards sales goals.

I have gathered experience in brand awareness and demand generation, marketing operations and communications goals for EMEA, APAC and Brazil territories.

My previous and current roles include managing a team with strategic thinking to deliver go-to-market programs that affect the sales pipeline and revenue growth, using instruments such as PR, events, email marketing, telemarketing, content creation and advertising.

Currently creating best practices in a 3500+ employee’s bank, supporting successful delivery of key organizational change programs through change management support, communications strategy and other activities.

On a personal level, I am very keen on liaising with different organizational teams, getting things done, and learning from every experience.

I am a people person. I have the creativity and ideas of a marketer but can drive results like sales. Always with a sense of urgency, energy, commitment and a smile 🙂

12:35-13:00

Building Your Community – Inspiring a disparate workforce to keep in touch

Dan Coles, Global Head of Internal Communications, Travelex

For colleagues in disparate, widely spread workforces, coming into work can be a solitary experience which, left untreated, leads to disengagement and the real risk of impact on commercial performance.

Dan shares how Travelex approach the challenge of reaching their mix of corporate, remote and independent colleagues across their business – taking us through a whistle-stop tour of their engagement turnaround story.

From the tools and methods, to the successes and learnings in their work to bring together their global community, Dan’s session will cover the role technology has played, and touch on a few of today’s new risks and challenges that threaten some of our most habitual behaviours – as communicators, and as audiences.

Dan Coles

Dan Coles

Travelex
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Dan Coles

Dan Coles

Global Head of Internal Communications

Dan is the Global Head of Internal Communications for leading international financial services provider, Travelex.  His role is to help join the dots and deliver a cohesive, purpose-driving narrative within the business – to engage them in their roles regardless of level to contribute to the business’s work to being fit for future.

Having Commercial front-line experience from his early career, Dan’s carried his first-hand experience of being ‘in the audience’ with him through his last eight years in Internal Communications – exploring the fun side of bringing the right messages for the right people to life, through various operational and strategic roles in the Financial Services and Nutritional industries.

Dan leads a team that helps colleagues find their voice through their award-winning channels suite, with a passion and excitement for the growing role technology plays in driving smoother, more engaging communication and insight.

13:00-13:25

The Future of Work is now. Your employees are ready – are your communications tools?

Robert Porter, Head of Customer Success in EMEA, Workplace By Facebook
Marcos Eleftheriou, Head of Culture & Internal Communications, Ennismore

Organizations looking to succeed in the future of work face new challenges brought on by global teams, millennial workers and mind boggling technology – and their ability to address these challenges will be the difference between success and failure. We explore key trends driving a shift to the new world of work and how technology, like Workplace can equip organizations for this new reality and importantly, drive meaningful change and engagement in their organizations. Robert will be joined on stage by Marcos Eleftheriou, Ennismore’s Head of Culture and Internal Communications, discussing their use of Workplace and the impact they’ve seen since launch.

Robert Porter

Robert Porter

Workplace by Facebook
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Robert Porter

Robert Porter

Head of Customer Success in EMEA

As Head of Customer Success in EMEA, Robert Porter leads the Strategic Partner Management team in charge of driving business value for large enterprises using Workplace by Facebook. Robert’s team is in charge of driving growth and adoption for customers using Workplace by delivering ROI on their implementations through strategy, change and project management. As an early member of the Workplace team globally, Robert has worked with Workplace’s largest and most strategic accounts (RBS, A1 Telekom Austria, DFS, Deliveroo, Landmark Group, Securitas among others). Prior to Workplace, Robert worked at LinkedIn as a Relationship Manager helping global enterprises in their Talent Transformation journey. Before that, he worked in various consultancy firms in Business Development and Lead Analyst roles. Robert graduated from the University of Birmingham and lives in London.

Marcos Eleftheriou

Marcos Eleftheriou

Ennismore
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Marcos Eleftheriou

Marcos Eleftheriou

Head of Culture & Internal Communications

Marcos is Head of Culture & Internal Communications who, along with the broader People team, is responsible for cultivating a strong company culture; ensuring team engagement, developing the Ennismore employer brand, and for bringing the global Ennismore team closer together.

13:25-14:25

lunch and Networking

COMMUNICATING TO A CHANGING/GLOBAL WORKFORCE

14:25-14:50

Tate & Lyle PLC CASE STUDY: building engagement through brand love – helping every employee connect to the brand and help to bring it to life

alissa clarke, senior MANAGER, brand and communications, tate & lyle PLc

Building a brand starts with your people. Moreover, building pride in your people starts with your brand. At Tate & Lyle, we recognise the two cannot exist without each other – our people are our brand and only they can bring it to life – and to ‘live and breathe’ our brand our people need to truly feel part of it and understand it. This starts with knowing the value of a brand, what your brand stands for, and what experience it creates each time someone interacts with it. I will share some insights from our brand engagement journey, how we worked to build our brand from the inside out, and still work today to build engagement through ‘brand love’. I will share what I see as the key elements for success in brand engagement, from true senior leadership buy-in, to building and empowering a team of almost 50 brand ambassadors who help us connect with 4,500 people across 60 locations and 27 countries.

Alissa Clarke

Alissa Clarke

Tate & Lyle PLC
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Alissa Clarke

Alissa Clarke

Senior Brand and Communications Manager

For more than 10 years I have been helping to bring brands to life using my varied experience across brand management, internal communications, change management, PR, media, digital and stakeholder engagement. My broad experience means I can take the best practices from all communications disciplines to build great experiences that drive engagement in my current role.

I am the Senior Brand and Communications Manager at Tate & Lyle PLC, a global provider of solutions and ingredients for food, beverage and industrial markets, and for the past 6 years, I have been responsible for the corporate brand, global internal communications programme and external corporate digital communications. I am in an opportunistic position as owner of the brand and internal communications to bring the two together to really drive brand love and engagement with colleagues.

My aim is to help every colleague love the company they are part of building and to help them become a true brand ambassador. I work in a small communications team of just nine people who manage the global PR, media, brand, internal communications and digital communications for our global business, and our internal challenge is finding new and interesting ways to connect 4500 people across 60 locations and 27 countries around a single idea – that together we make food extraordinary!

14:50-15:15

ING Case Study: Communicating to a Changing Workforce

Martha McKenzie-Minifie, head of corporate communications, ING
Chris Seth, Managing Director, Dynamic Signal

Communicators are facing big industry challenges. Not only is today’s workforce evolving, but technology is changing the way employees and customers prefer to get their information. Mobile communication has made it easier for organisations to reach employees and helped to build brand advocates.

The financial industry has an added challenge of navigating strict regulatory requirements. Martha McKenzie-Minifie has worked in the financial industry for the last nine years and will give insight into how communication has changed, communicating on mobile, and the evolution of brand advocates at ING.

mckenzieminifie--Edit

Martha McKenzie-Minifie

ING
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mckenzieminifie--Edit

Martha McKenzie-Minifie

Head of Corporate Communications

Martha is head of corporate communications for the UK, Ireland and Middle East for global bank ING. She is passionate about storytelling, strategy and social media and manages the team responsible for external and internal communications, and UK marketing such as marketing communications, events and sponsorships. Her experience in marketing and communications includes almost 10 years as a journalist on daily, weekly and Sunday newspapers and magazines before joining ING in 2009. Martha was previously a spokesperson on consumer economics and appeared on BBC News, Sky News and CNBC during that time.

Chris Seth

Chris Seth

Dynamic Signal
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Chris Seth

Chris Seth

Managing Director

Experienced manager and entrepreneur:

– Building and leading high performance teams globally
– Delivering business growth and returns for shareholders
– Establishing category defining companies in Europe
– Top level connections in media, marketing and technology sectors
– Achieving commercial growth through passion, energy and innovation

15:15-15:40

KP SNACKS Case Study: Valuing our People and Achieving Together: The KP Snacks internal comms journey

Keren McCarron, Head of Corporate Affairs & Communications, KP Snacks
Alan Oram, Creative Director, Alive with Ideas

We will be sharing how KP Snacks and Alive With Ideas have worked together on the KP Snacks internal comms journey. At KP Snacks we know our people are our greatest asset and so we have made sure they’re at the heart of our comms and engagement process. We’ll talk through how we’ve transformed relatively low engagement levels, how we’ve built strong internal communications foundations, how we’re empowering others, building sustainable comms capabilities across the organisation and creating comms that are fun, inspiring and full of KP personality. We’ll also share insight into the importance of how nurturing good relationships internally and externally can make great things happen.

Keren McCarron

Keren McCarron

KP Snacks
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Keren McCarron

Keren McCarron

Head of Corporate Affairs & Communications

Experienced comms practitioner Keren McCarron has worked in communications roles for 15 years.  Her passion, enthusiasm and love for her work are always evident. Keren has managed across all areas of the comms mix, including corporate and brand PR, internal and change comms, employee engagement, media relations, crisis and reputation management and stakeholder engagement. She’s also been known to fulfil the important role of chief snacks provider, fuelling folk at many a lively party or event thanks to her snacktastic position.

Alan Oram

Alan Oram

Alive With Ideas
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Alan Oram

Alan Oram

Creative Director

For over 20 years Alan has been creatively harnessing unique ideas and turning them into powerful campaigns, communicating stories inside and out, for organisations of all shapes and sizes.

Thinking deeply, shocking occasionally, laughing frequently and delighting consistently.

15:40-16:10

COFFEE & NETWORKING BREAK

360 DEGREE COMMS IN A FRAGMENTING WORKPLACE

16:10-16:35

Barts Health NHS Trust case study: Started from the bottom, now we’re here 

Alenka Daniel, internal comms manager, Barts Health NHS Trust
Megan Skinner, deputy director of communications, Barts Health NHS Trust

Picture this – a damning inspection from our regulator, staff morale at an all-time low and a culture that was fuelling feuds rather than building bridges. Barts Health was an unwanted and unloved organisation that needed reuniting.

We’ll be sharing how we managed to bring a workforce the size of small town back together through transforming our communications.  By giving staff a voice, our broken #TeamBartsHealth now drives change, celebrates success and has regained pride.

Alenka Daniel

Alenka Daniel

Barts Health NHS Trust
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Alenka Daniel

Alenka Daniel

Internal Communications Manager

Since I started my career in the NHS, I have been driven to make work fun. By pushing boundaries and bringing energy and creativity to internal communications, I’ve helped people find their voice at work and empowered them to create a workplace they love.

Megan Skinner

Megan Skinner

Barts Health NHS Trust
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Megan Skinner

Megan Skinner

Deputy Director of communications

Working for two of the biggest hospital trusts in London and one of the largest charities in the UK, I have led award-winning teams to deliver integrated, inspired and impactful communications. I love a challenge, and bringing employees together across large cultural and geographical areas to love their job is why I get out of bed in the morning.

I am humbled to have worked with talented and compassionate doctors, nurses and social workers and if I can help them deliver better care to the people who need it most, I know I have succeeded.

16:35-17:00

The challenge of internal communication for multi-location businesses

Tomás Maunier, Sales and Marketing Director, City District Ltd 

Tomas would be speaking about challenges of internal communications in conventional businesses and steps to be taken to overcome those. He would be talking about how they implemented an internal communications platform using Zoho Connect and giving us some insights about its advantages.

Tomas Maunier

Tomás Maunier

City District Ltd.
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Tomas Maunier

Tomás Maunier

Sales and Marketing Director

Brazilian born, Argentine descent, born in 1979.

Lawyer by degree, turned into marketing buy trade, ended up as restaurateur by choice.

Worked in the legal industry between 1997 and 2005 before moving to the marketing industry in 2005 in Buenos Aires, Argentina.

Moved to Leeds, UK, in 2007 and worked in marketing and account management for companies like Williams Lea Ltd until 2010.

In 2010 established Fazenda restaurant in Leeds with Robert Melman and subsequently Bossa and Picanha and Tast Catala.

Today City District Ltd is business of over 400 employees, with 7 different locations. Tomas is responsible for the overall running of the company in charge of the Accounts, HR, Marketing and Operations teams. Reporting to Robert Melman and the board of City District Ltd.

Winner of 42 under 42 awards for Insider Yorkshire 2016.

NRB Top 50 operator 3 years running.

17:00-17:25

11FS Case Study: How can fast growing companies fix internal communication before it breaks?

Sophie Theen, head of HR and Talent, 11FS

As a company goes through fast scaling, a broken internal communication is often the reason things suddenly got too big, people didn’t know what was going on, and ultimately,  your products suffered. Take a look at the tech industry, it is littered with countless examples of communication breakdowns that stunted promising starts. Often company leaders and HR completes a post-survey focus groups that was unanimous: please improve internal communications.

Today, we look at the recognising your company’s main stakeholders, and what their responsibilities are before including them in every IC strategy plan as they are the most crucial, but easiest to fit around any type of organisation. The plan is expected to be designed to help your company become better as it continues to scale. HR and Internal Communications are not so different as every leader is responsible for IC, HR streamlines it to achieve transparency.

Sophie Theen

Sophie Theen

11FS
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Sophie Theen

Sophie Theen

Head of HR and Talent IIFS

I am a HR Leader who enjoys setting HR & Talent practices up from scratch be it for a project or a startup. My passion lies in helping companies understand the importance of People, Culture and Talent as akey in success at the same time championing in Diversity & Inclusion.

17:25-17:30

chair’s closing remarks

Jennifer Sproul, chair, institute of internal communications

Jennifer Sproul

Jennifer Sproul

Institute of Internal Communication
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Jennifer Sproul

Jennifer Sproul

Chief Executive

Jennifer is responsible for the leadership of IoIC, the only independent professional body solely dedicated to internal communication and employee engagement. IoIC is the voice of internal communication, setting standards for more than 65 years through qualifications, career development, thought leadership and best practice.

Prior to joining IoIC, Jennifer has worked for over 15 years in professional associations, most recently as Strategic Marketing & Sales Director at the Market Research Society, developing and leading on activities across marketing communications (both internal & external), strategic partnerships, membership, professional development and publishing. ­­­

17:30

drinks & networking party

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Location

Website-location

20th september 2018
VICTORIA PARK PLAZA

239 VAUXHALL BRIDGE ROAD,
LONDON, SW1V 1EQ

The four-star Park Plaza Victoria hotel in London, situated within walking distance of Victoria train, coach, bus and Underground stations, provides an excellent transportation link to London Heathrow and London Gatwick airports. The hotel is also centrally located to some of the city’s main tourist and shopping attractions, including Buckingham Palace, Harrods, the Houses of Parliament, Theatreland and Oxford Street.

On-site facilities include dining options, Amber Spa and an Executive Lounge, this Victoria Station hotel is thoughtfully designed to suit business, conference and leisure travellers alike. The Park Plaza Victoria London is also a non-smoking hotel.

DIRECTIONS:

From London Paddington National Railway Station (approx 25 mins)

  • Take London Underground
  • Travel via the southbound Bakerloo Line service to Oxford Circus
  • Change for the southbound Victoria Line service and depart at Victoria
  • Walk south on Wilton Road for 100 metres
  • Park Plaza Victoria London will be on your left

From King’s Cross & St. Pancras National Railway Station (approx 15 mins)

  • Take the London Underground
  • Take the Victoria Line southbound towards Brixton
  • Depart at Victoria
  • Walk south on Wilton Road for 100 metres
  • Park Plaza Victoria London will be on your left

Register

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Date: Thursday 20th September

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Date: Thursday 20th September

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Date: Thursday 20th September

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Date: Thursday 20th September

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