Employee Engagement

The Employee Engagement Task Force has launched its Engage for Success website, which includes case studies, research, tools and tips on how to better engage employees two weeks ahead of schedule

The website is a free-to-use national resource, which aims to help leaders and managers take practical action to engage their staff.

David MacLeod and Nita Clarke, co-chairs of the Employee Engagement Task Force, spoke about the web site, and the task force’s latest plans in September when they announced a November 26 live date. The site actually went live yesterday. David Macleod will be talking about the new Engage For Success resource when he addresses the Customer Engagement Network Summit on November 27 in London, 

MacLeod said: “The website has hints and tips around how to address employee engagement, and ideas to stimulate thinking. There is now very compelling evidence that this is about harnessing performance in the workplace for the benefit of the organisation.”

The website was formally launched on 12 November, along with the 2012 Kenexa High Performance Institute’s (KHPI) Annual global survey on employee engagement, which polled 33,000 full-time employees in 28 countries.

The research found:

  • The UK public sector scored poorly for employee engagement (43%), compared to average public sector scores for the rest of the world (51%).

  • India (77%) topped the employee engagement rankings in 2012, with the US, China, Canada and Australia all performing strongly.

  • The UK (22nd out of 28, with a score of 49%), Russia, Germany and France had low-to-moderate scores, with Japan being the lowest of the 28 countries surveyed.

  • UK employees who considered their leaders trustworthy had employee engagement index scores of 82%, as opposed to those who considered their leaders untrustworthy, who scored 13%.

  • UK employees who considered themselves to have effective direct managers (a combination of task and people management) had an employee engagement index score of 75%, as opposed to 12% if line managers were felt to be ineffective.

Engage for Success is an independent, voluntary group of leaders, managers, trade unionists and experts who are backing the importance of employee engagement. The group was first launched by prime minister David Cameron in March 2011.

Cameron said: “Engage for Success is a movement that I helped launch last year to get UK workers more involved in the decision making of their companies and feel more passionate about their work.

“This meeting of leading companies and the publication of new evidence is an important step in achieving this and helping Britain to compete in the global race.”

The launch of the new website is the first stage in the Employee Engagement Task Force’s latest plans. “What we want to do is go on adding to it,” added MacLeod. “If people feel there is something they can contribute, please let us know and we will be regularly updating it.”


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