Knowledge: Case Studies
Case Study: Be At One
Be At One describes why appreciating and getting to know its staff, celebrating their successes, and making the workplace fun, have been the most successful, yet simple, factors in its employee engagement and retainment.
Be At One, the cocktail bar chain, was founded with the purpose of giving people a place to enjoy themselves and to feel comfortable letting their hair down, exactly as they are – treating its visitors as
guests, not just customers. This amiable approach also extends to behind the scenes, where staff are encouraged to both work and play hard in the workplace, and any position of seniority comes with an
expectation to prioritise building friendly relationships with subordinates.
Chris Lincoln, Head of Learning and Development at Be At One, explains this further. “I think that society overall has become really complex in all aspects, and I think that’s gotten in the way of the basic human contact that we all require. It just means building that connection with your teams, and looking for leaders to interact with people who do the job day in, day out, and perform the role that they require.”
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